The Evernote Effect
A Sync-harmonious Tool for Life and Business
Something for Anyone
Bringing the note and record keeping concepts of a three ring binder, document scanning, audio dictation, and organization to another level; regardless of whether you're a techie two gigabytes away from mental "hard drive" malfunction, or just attempting to GPS navigate through the unknown and sometimes overwhelming technological landscape, Evernote offers an amazingly simple respite to help keep your sanity among the day-to-day 21st century demands of staying organized as the hours and days fly by at the speed of lightA Unique Space in the Cloud
Exclusively cloud-based, and offering a brilliant "freemium" interface without much in the way of restrictions and an overall data limit, users have a more pragmatic caveat when it comes to " limitations" between free and premium, with regard to storage especially.To this end, instead of limiting cumulative data Evernote alternatively limits how much data can be uploaded per month, although the free version should be good for many - though I wouldn't recommend storing tons of large files such as movies... more like the perfect tool for writing down ideas and storing research for writing your next movie script.
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| Amazingly Easy to Use |
Simply put, Evernote on it's own does the job, and does it extraordinarily well. Over the past several months, they have added features that continue to bedazzle: such as the ability to not just scan a document by snapping a picture or pulling from the gallery of a device, but also the OCR recognition which makes the document searchable, and recently the business card feature. When the business card option is selected. the text from the business card "contact" fields are populated from a quick snap which then can be seamlessly saved as a new contact.
Something Special
In summarizing why Evernote is becoming more popular by the day, and finding itself in another league despite so many apps out there with similar functionality, it simply boils down to a defining characteristic that separates the good software from great software, the mediocre from the game changer: Innovative Elegance, resulting from the painstaking, seemingly impassioned strive to make the user experience seamless and intuitive, from constant innovation and improvement of the functionality. The intuitive interaction simply makes sense, and becomes an effortless symbiosis with end user; almost as if the application was designed to anticipate our next move, and giving the sense that it was designed and created specifically for the user.
As someone who was using smartphones before the iPhone, as much as I almost didn't want to (I was a PC person through and through) it was that elegance which made iPhone the catalyst of the smart phone explosion.Maybe Apple could take some pointers, as their brand loyalty wanes due to their never ending desire to force you to repay for their innovation.
And so Evernote, in both their commitment to excellence and innovation with a product that starts at free and doesn't suck the customer in only to squeeze every nickel or bombard them with ads,makes it truly something special. The is not often seen in the ultra competitive "app" market, making Evernote feel like more of an open source passion product, and a mission to help us all handle the information coming at us every hour of every day.
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